How Schools Can Boost Admissions Using Data
Admissions are not luck — they are strategy.
Schools that use data grow faster and get more inquiries.
1. Track Enquiry Sources
Know whether parents come from:
- Social media
- Walk-ins
- References
- Local ads
This helps optimize marketing.
2. Maintain a Follow-Up System
Most schools lose admissions due to poor follow-ups.
Use CRM-style tracking to contact leads regularly.
3. Analyze Drop-Off Reasons
Parents don’t choose a school for the same reasons:
- Fees
- Distance
- Facilities
- Trust issues
Data helps fix weaknesses.
4. Use Parent Feedback to Improve Reputation
Happy parents bring more admissions.
5. Present School Achievements with Numbers
Parents love measurable results.
Conclusion
Data-driven admissions make marketing smart, not expensive.
Schools that track and analyze data grow quicker.
This is Article No.8 of the School Excellence Series by Edufox School ERP — India’s Most Practical School Automation System. In our next article, we’ll uncover “How Small Schools Can Run Like Big Institutions Using Technology”. Stay tuned.
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